The sociocultural conception of man sees a person as the product of his or her environment. Whereas the biological conception of man stresses genetic heritance and the cognitive conception of man prioritises internal cognitive functions and information processing, the sociocultural conception of man focusses on the environmental and cultural factors. From their very birth, human beings begin to interact with their environment, first through the main senses, but later through language, texts and other kinds of media, as well as the communities and subcommunities that they participate in. All these interactions shape their thinking, including the language and communication methods that they learn. And because everyone even in the same culture has different kinds of experiences, we all shape up to become our own kinds of individuals.